"May the superfluous never displace the essential".
LBell&Ross watches were born from the need to create chronographs for professional use in the field of aeronautics. Since then and up to the present day, the brand has positioned itself as a leader in the production of watches for professionals exposed to extreme conditions such as astronauts, divers and de-mining specialists.
The synergies generated between these professionals, fine watchmaking designers, engineers and master watchmakers give rise to these works of art that are crafted under the motto: "never let the superfluous displace the essential".
Watches of the utmost reliability that meet four basic requirements: legibility, functionality, precision and water-resistance. The driving force behind Bell & Ross watches is their mechanical movement, which must be precise, perpetual and reliable.